{"id":1264,"date":"2020-09-08T18:51:23","date_gmt":"2020-09-08T16:51:23","guid":{"rendered":"https:\/\/raphaelefonsagrives.com\/?page_id=1264"},"modified":"2020-09-09T17:03:20","modified_gmt":"2020-09-09T15:03:20","slug":"lecon-n7","status":"publish","type":"page","link":"https:\/\/raphaelefonsagrives.com\/?page_id=1264","title":{"rendered":"Le\u00e7on n\u00b07"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"1264\" class=\"elementor elementor-1264\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-1f405b82 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"1f405b82\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-1a9ee0c1\" data-id=\"1a9ee0c1\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-bcf36ac elementor-widget elementor-widget-heading\" data-id=\"bcf36ac\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">LE\u00c7ON N\u00b07 \/ LES OUTILS<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-f927d16 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"f927d16\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-66 elementor-top-column elementor-element elementor-element-162d7c52\" data-id=\"162d7c52\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-1cc8a687 elementor-widget elementor-widget-text-editor\" data-id=\"1cc8a687\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Les outils de communication sont extr\u00eamement <b>nombreux<\/b> et je suis loin de tous les citer ci-dessous.<\/p>\n<p>Avant tout, sachez qu\u2019il est primordial de penser <b>\u00ab compl\u00e9mentarit\u00e9 des supports \u00bb. <\/b>Autrement dit, \u00e0 chaque outil ses sp\u00e9cificit\u00e9s. Il est essentiel d\u2019apprendre \u00e0 les mixer sans faire de copier-coller de l\u2019un dans l\u2019autre. En revanche, ils se compl\u00e8tent, permettent des traitements diff\u00e9rents et les uns peuvent renvoyer vers les autres. Par exemple, vous pouvez dans une newsletter r\u00e9diger un court texte sur les id\u00e9es phares d&rsquo;un projet, et renvoyer sur une vid\u00e9o post\u00e9e sur votre intranet qui donnera plus de d\u00e9tails.<\/p>\n<p>Reprenez maintenant vos cibles (le\u00e7on n\u00b02) et vos objectifs (le\u00e7on n\u00b06) et croisez les deux.<br>Vous n\u2019avez pas forc\u00e9ment les m\u00eames objectifs pour chaque cible\u2026<br>Et surtout, l\u2019outil et le canal de diffusion peuvent changer en fonction des cibles (le\u00e7on n\u00b05).<\/p>\n<p><ul><li><span style=\"font-size: 16px; color: var( --e-global-color-1768886c );\">Une <b>newsletter<\/b> interne<\/span><br><\/li><li><span style=\"font-size: 16px; color: var( --e-global-color-1768886c );\">Des <b>\u00e9v\u00e9nements<\/b> : \u201call staff\u201d (un peu compliqu\u00e9 en ce moment), entre managers et \u00e9quipes, entre managers, entre collaborateurs, entre services<\/span><br><\/li><li><span style=\"font-size: 16px; color: var( --e-global-color-1768886c );\">Un <b>site intranet<\/b> pour mixer r\u00e9dactionnel, vid\u00e9o, podcast\u2026<\/span><br><\/li><li><span style=\"font-size: 16px; color: var( --e-global-color-1768886c );\">Du<b> live streaming<\/b> pour permettre \u00e0 tous de vivre un \u00e9v\u00e9nement important<\/span><br><\/li><li><span style=\"font-size: 16px; color: var( --e-global-color-1768886c );\">Un <b>r\u00e9seau social interne<\/b><\/span><br><\/li><li><span style=\"font-size: 16px; color: var( --e-global-color-1768886c );\">Une <b>web TV interne<\/b><\/span><br><\/li><\/ul><\/p>\n<p>Attention, quand vous choisissez vos outils, pensez \u00e0 vos populations nomades qui n\u2019ont pas forc\u00e9ment acc\u00e8s \u00e0 tout !<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-top-column elementor-element elementor-element-306a915f\" data-id=\"306a915f\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-2daefef8 elementor-widget elementor-widget-image\" data-id=\"2daefef8\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/raphaelefonsagrives.com\/wp-content\/uploads\/elementor\/thumbs\/julie-molliver-Z3vFp7szCAY-unsplash-scaled-ov7dsai2xnjngw90j1vbv5h8ni6hmaqnck8ucz43ms.jpg\" title=\"julie-molliver-Z3vFp7szCAY-unsplash\" alt=\"julie-molliver-Z3vFp7szCAY-unsplash\" loading=\"lazy\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-3c6ef8ee elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"3c6ef8ee\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-3e2d27fa\" data-id=\"3e2d27fa\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-6556fd5d elementor-widget elementor-widget-button\" data-id=\"6556fd5d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/raphaelefonsagrives.com\/?page_id=1004\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Tous les articles<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>LE\u00c7ON N\u00b07 \/ LES OUTILS Les outils de communication sont extr\u00eamement nombreux et je suis loin de tous les citer ci-dessous. Avant tout, sachez qu\u2019il est primordial de penser \u00ab compl\u00e9mentarit\u00e9 des supports \u00bb. Autrement dit, \u00e0 chaque outil ses sp\u00e9cificit\u00e9s. Il est essentiel d\u2019apprendre \u00e0 les mixer sans faire de copier-coller de l\u2019un dans [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"ocean_post_layout":"","ocean_both_sidebars_style":"","ocean_both_sidebars_content_width":0,"ocean_both_sidebars_sidebars_width":0,"ocean_sidebar":"0","ocean_second_sidebar":"0","ocean_disable_margins":"enable","ocean_add_body_class":"","ocean_shortcode_before_top_bar":"","ocean_shortcode_after_top_bar":"","ocean_shortcode_before_header":"","ocean_shortcode_after_header":"","ocean_has_shortcode":"","ocean_shortcode_after_title":"","ocean_shortcode_before_footer_widgets":"","ocean_shortcode_after_footer_widgets":"","ocean_shortcode_before_footer_bottom":"","ocean_shortcode_after_footer_bottom":"","ocean_display_top_bar":"default","ocean_display_header":"default","ocean_header_style":"","ocean_center_header_left_menu":"0","ocean_custom_header_template":"0","ocean_custom_logo":0,"ocean_custom_retina_logo":0,"ocean_custom_logo_max_width":0,"ocean_custom_logo_tablet_max_width":0,"ocean_custom_logo_mobile_max_width":0,"ocean_custom_logo_max_height":0,"ocean_custom_logo_tablet_max_height":0,"ocean_custom_logo_mobile_max_height":0,"ocean_header_custom_menu":"0","ocean_menu_typo_font_family":"0","ocean_menu_typo_font_subset":"","ocean_menu_typo_font_size":0,"ocean_menu_typo_font_size_tablet":0,"ocean_menu_typo_font_size_mobile":0,"ocean_menu_typo_font_size_unit":"px","ocean_menu_typo_font_weight":"","ocean_menu_typo_font_weight_tablet":"","ocean_menu_typo_font_weight_mobile":"","ocean_menu_typo_transform":"","ocean_menu_typo_transform_tablet":"","ocean_menu_typo_transform_mobile":"","ocean_menu_typo_line_height":0,"ocean_menu_typo_line_height_tablet":0,"ocean_menu_typo_line_height_mobile":0,"ocean_menu_typo_line_height_unit":"","ocean_menu_typo_spacing":0,"ocean_menu_typo_spacing_tablet":0,"ocean_menu_typo_spacing_mobile":0,"ocean_menu_typo_spacing_unit":"","ocean_menu_link_color":"","ocean_menu_link_color_hover":"","ocean_menu_link_color_active":"","ocean_menu_link_background":"","ocean_menu_link_hover_background":"","ocean_menu_link_active_background":"","ocean_menu_social_links_bg":"","ocean_menu_social_hover_links_bg":"","ocean_menu_social_links_color":"","ocean_menu_social_hover_links_color":"","ocean_disable_title":"default","ocean_disable_heading":"default","ocean_post_title":"","ocean_post_subheading":"","ocean_post_title_style":"","ocean_post_title_background_color":"","ocean_post_title_background":0,"ocean_post_title_bg_image_position":"","ocean_post_title_bg_image_attachment":"","ocean_post_title_bg_image_repeat":"","ocean_post_title_bg_image_size":"","ocean_post_title_height":0,"ocean_post_title_bg_overlay":0.5,"ocean_post_title_bg_overlay_color":"","ocean_disable_breadcrumbs":"default","ocean_breadcrumbs_color":"","ocean_breadcrumbs_separator_color":"","ocean_breadcrumbs_links_color":"","ocean_breadcrumbs_links_hover_color":"","ocean_display_footer_widgets":"default","ocean_display_footer_bottom":"default","ocean_custom_footer_template":"0","footnotes":""},"class_list":["post-1264","page","type-page","status-publish","hentry","entry"],"jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/raphaelefonsagrives.com\/index.php?rest_route=\/wp\/v2\/pages\/1264","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/raphaelefonsagrives.com\/index.php?rest_route=\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/raphaelefonsagrives.com\/index.php?rest_route=\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/raphaelefonsagrives.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/raphaelefonsagrives.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=1264"}],"version-history":[{"count":11,"href":"https:\/\/raphaelefonsagrives.com\/index.php?rest_route=\/wp\/v2\/pages\/1264\/revisions"}],"predecessor-version":[{"id":1467,"href":"https:\/\/raphaelefonsagrives.com\/index.php?rest_route=\/wp\/v2\/pages\/1264\/revisions\/1467"}],"wp:attachment":[{"href":"https:\/\/raphaelefonsagrives.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=1264"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}